Our Company

Momentum PR is a public, investor and media relations agency serving publicly-traded companies listed on the TMX. Momentum is based in Montreal, Canada and was founded in 2008 by President and CEO, Maxence Gagné-Godbout. The Company specializes in launching targeted awareness campaigns for small and medium-sized public companies. Momentum PR aims to provide value to those who use its services through effective campaigning, careful client selection and timely dissemination of valuable information. Our campaign management experience includes successful communications and promotional projects for a wide variety of industry sectors, including:

Technology and FinTech

Biotech and Life Sciences

Mining and Mineral Exploration

Public Relations

Momentum PR services publicly-traded client companies with a range of targeted services.

At Momentum, our focus is on building and driving new brand awareness, cultivating new audience interest and disseminating target market messaging on behalf of client companies, and their valued shareholders.  We offer clients a basket of valued added service offerings, including; business and management consulting, media management marketing communications and investor relations services.

Our campaigns employ a range of digital communications technologies to communicate company; news, collateral updates, and catalysts with the highest standards of proficiency, and professionalism.  In doing so, our team strives for targeted and measureable business results, via new brand recognition, market awareness and active retail audience relationship building and communication.

Our team of PR professionals and independent consultants specialize in building and maintaining positive corporate imagery. We help strengthen valued relationships across a network of to top market news channels, web portals and established media platforms. Targeted networks include a range of audience groups such as retail investors, capital market intermediaries, newsletter writers, trade media editors and sector analysts. Momentum PR consultants have a proven track record of planning and executing successful campaign initiatives, including:

Assist Publicly Traded Companies

At Momentum PR, we assist in publicly traded companies preparing, developing and managing their corporate development profile. This process includes consulting with management teams and institutional relationships to; source and facilitate new portfolio projects, corporate restructuring, M&A transactions, and performance enhancement initiatives. Our team is diligent in business planning and valuation as well as document preparation, and works primarily through the analysis of existing operational or organizational development plans to identify new opportunities for corporate development and improvement through viable growth projects, and industry best practices. TSX companies leverage our management consultants to gain new exposure to our expert advice, specialized expertise and network.

01

Campaign Strategy and Planning

Promotional activity and media coverage without an intelligent strategy will rarely meet campaigns objectives. Momentum PR works with management and stakeholder teams to develop new public relations, media and marketing communications strategies and messages that will develop a positive and productive profile for your organization within the marketplace.
02

Media Relations / Content Management

Momentum PR advances the successful brand development of client companies by producing, placing, managing and distributing targeted media content for coverage on preferred business news channels and market platforms. This includes projects in broadcast, print, web and new multimedia content.
03

Social Media / Viral Networking

In a digital information environment, social networks presents an excellent opportunity to generate new interest. So, Momentum PR designs top social media profiles on behalf of our clients (i.e. Facebook, Twitter, LinkedIn, etc.) and develops and distributes relevant and recent content creating viral networking activity, to qualified audiences, via blogs, forums, videos and podcasts. Web‐based social media marketing includes a Facebook page, Twitter account and a LinkedIn account. All web‐based marketing is updated regularly to reflect your company’s developments. In addition, Momentum will devote a marketing professional to pro‐actively promote increased membership and following.
04

Tradeshows / Industry Events

Momentum supports client companies in the resource, technology, life and bio sciences industries by coordinating and staffing of industry tradeshows, investor conferences and media events. Momentum PR also organizes business luncheons, speaking events and conferences alongside top events to develop new relationships with key contacts in the brokerage community.

Investor Relations

Momentum PR assists public companies in distributing their messaging to target audiences within the North American investment community. Through our national network of institutional investors, analysts and financial media relationships, our team may communicate our clients’ value drivers, growth potential and development vision clearly and efficiently.

Our experienced team of communications specialists work closely with senior management to build campaign objectives and market activity while executing on a long term investor relations strategy and respond to immediate changes. Our Services range from communication of recent company news, ongoing development activities and forecasted milestones to quarterly earnings announcements M&A transactions or financings.

Momentum endeavours to communicate clear, concise and highly effective messages.

Investor Kit / Brand Materials

Momentum will work with your team to design, write, develop, produce and promote a powerful corporate identity and multi-media investor collateral material kit. The goal of Momentum investor kit is to provide a powerful and informative marketing communications package program that will position your company competitively and differentiate your company’s value based offering in the marketplace

Newsletters / Direct marketing

The Momentum Report newsletter features; client content, news, collateral, media coverage and company websites. We design, distribute, track and provide follow-up education services using a global database of key contacts for target subscriber email campaigns. Momentum includes two Momentum report email campaigns per month. (One campaign for each of two press releases which targets 3,500 investors, in addition to those generated by prospecting)

Prospecting / Lead Generation

Effective communication with shareholders, prospective investors and the capital markets complements your business strategy, adds value and makes you stand out from its competitors. Momentum PR will plan and execute a comprehensive investor relations program for your value proposition. Momentum maintains a list of over 45,000 targeted retail and institutional investors and will provide a monthly list of names of investors that are interested in your issue

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